SFWeekly, September 8, 2017

Undiscovered SF, a Filipino “Night Market,” Hits the Old Mint Sept. 15

The first Undiscovered SF drew 6,000 people for 12 vendors, so the organizers added another eight.

TFCU, August 22, 2017

The Filipino Channel, August 21, 2017

NBC Bay Area, August 18, 2017

Festive Night Market to Debut in San Francisco’s Filipino Cultural District

Dispersed within the halls will be local vendors. Slick streetwear, handmade jewelry and quality loose leaf tea are will be available for purchase all night. Guests can continue their evening by filling up on a range of Filipino foods that embody both traditional and creative elements.

SF EATER, August 18, 2017

Filipino Food and Culture Are Making a Big Splash With the Launch of a Night Market

Each of San Francisco’s neighborhoods is unique, and many offer a central cultural focus: Chinatown and Japantown are the most obvious, North Beach is filled with Italian-American cuisine, and the Mission is traditionally Latino. Now, there’s a new, officially designated cultural district in the city dedicated to Filipino culture and a monthly event, Undiscovered SF, dedicated to showcasing it.

the bay bridged, august 17, 2017

Lyrics Born, Cutso, dance crews headline UNDSCVRD Night Market

Let me lead this story with the fact that there are a lot of "firsts" to be had here: On Friday, August 18, San Francisco’s Old Mint Building on 5th and Mission Street will play host to the first UNDSCVRD monthly creative night market event, the firsteconomic and public awareness platform helmed by SOMA Pilipinas, and the firstFilipino cultural district recognized by the Mayor Ed Lee and the City of San Francisco and the state of California, as listed on the California Cultural Districts website.

San francisco chronicle, august 16, 2017

Night market in the Old Mint honors SoMa’s Filipino soul

The night market will double as an incubator for many of these budding small businesses, providing professional help to promote sustainable, long-term growth in the district.

thrillist, august 10, 2017


“Undiscovered” is a new, monthly Filipino night market with 13 Filipino food vendors. Kinda like Off the Grid, but even better ‘cause there are DJs, shopping, and dancing.

San Francisco Travel, July 31 2017


Slated for the third Friday of every month, the market has 40-plus vendors, including food purveyors representing the “third wave” of the Bay Area’s Filipino food movement.

Time out, Jul7 27, 2017

Check out the Filipino-themed night market coming to SoMa

Save the date! A monthly Filipino-themed night market called Undiscovered SF is set to open in the Old Mint building on August 18. Undiscovered will take place from 6pm to midnight on the third Friday of the month and feature a changing array of Filipino businesses, food, fashion, craft vendors, dance and music. Opening night of the market will feature Bay Area rapper Lyrics Born and musician Low Leaf. 

CBS Local, July 27, 2017 

Monthly Filipino Night Market And Concert Coming To San Francisco

The festival is inspired by the popular night markets of Asia where visitors enjoy art, fashion, music and especially, the food of the region. The first night of UNDSCVRD SF is scheduled from 6:00 pm – 12:00 Midnight on Friday, August 18th at The Old Mint building, taking over the first two floors and twenty-five rooms.

Hoodline, July 18, 2017

SoMa Pilipinas Launches Filipino-Inspired Night Market Fundraiser

Recently designated a California State cultural district, SoMa Pilipinas is raising funds to help cover the costs of staging Undiscovered SF, a monthly night market festival in the city's historic Old Mint building.

The Filipino Channel, Jul 14, 2017

SOMA Pilipinas becomes official cultural district, recognized by California Arts Counci

KQED, JULY 13, 2017

California Announces Recipients of New ‘Cultural District’ Program

For SOMA Pilipinas, San Francisco’s Filipino Cultural Heritage District, the designation is as much about combatting the effects of gentrification as it is about highlighting the neighborhood’s cultural significance.

NEXT CITY, JULY 10, 2017

New S.F. Night Market a Step in Creating First Filipino Cultural District in U.S.

Organizers have announced the first tangible step in establishing the first Filipino cultural district in the United States: launching a night market the third Friday of every month in the historic Mint Building in San Francisco’s SOMA neighborhood.


Monthly Fil-Am night market to start in SF’s Filipino Cultural District

Guided by a young, Manila-born entrepreneur, the market is envisioned to feature fashion and accessories, technology, products, handicrafts and housewares, artwork, health and wellness products and even social activism organizations.


Mayor's Budget Earmarks $150K For SoMa Pilipinas Cultural Heritage District

Part of the investment from the city will help fund what SoMa Pilipinas is calling creative night markets, set to occur every third Friday at the historic Old Mint building located at 5th and Mission Streets starting August 18th.