Stories you need to hear.
In 2017, UNDISCOVERED SF opened on a stretch of empty parking lots in SOMA with a simple belief: Filipino entrepreneurship deserves a stage. What happened next changed the neighborhood — and for the entrepreneurs who showed up in those early seasons, it became part of their story. As we celebrate Season 10, we're looking back at ten of them. Not just where they started — but where they are now.
Read MoreWe sat down with EJ Macayan and Hitomi Wada of Ox & Tiger, an up and coming San Francisco based Filipino Japanese food concept, to learn more about their unique cuisine, how they pivoted during the COVID-19 pandemic, and helped their local community with Filipinos Feed the Frontlines.
Read More“ We are Filipino owned businesses that were held up by our Filipino community during the tough first few months of SIP [Shelter In Place]. Now it’s our turn to return the favor to our community. This is how we get back out of this, together. We’ll be better equipped to build and thrive in the new normal. “
Read More
